The wellness world has been embraced widely in the last two years, as (finally!) more people have felt the need to holistically care for themselves and those around them.
As a result our clients and potential clients are better informed and more ready and willing than ever to invest in themselves.
Even the corporate world has understood the importance of providing access to wellness for their employees.
We’ve seen our industry shift online out of necessity but so many are now reaping the rewards of this as we’re reaching people we never expected to before.
All of this means that the wellness industry has changed in a way none of us could have predicted pre apocalypse. And as we start a new year, it’s important we understand how to adapt to these shifts and serve our customers in a way that helps them best.
So, in this episode of The Wellness Entrepreneur Podcast, I bring you the top 10 trends that will inform our wellness business decisions in 2022.
Some of these trends cover:
– why a shallow social media presence will no longer satisfy potential clients
– why you need to develop a business model that builds long term relationships
– how being transparent with your values will attract clients who’re looking for aligned partnerships
– the importance of creating a wellness journey that empowers customers
– why you must be ready to be vulnerable and ask your clients how you can improve their experience
Possibly the most important shift in mindset that happened over the last year was the business world recognising that leaders and entrepreneurs need to put their wellness first.
So, while you’re taking a deep look at your business and optimising it to provide the best client journey possible, remember to look after yourself and prioritise your own wellness in the process.
Catch the full episode here and leave a comment with your thoughts about these trends. Have you spotted any that I’ve missed? How will you be integrating these into your business in 2022?
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IF YOU ENJOYED THIS EPISODE, YOU MAY ALSO LIKE:
Neurodiversity and Accessibility in the Wellness Space With Saša Harper – https://podcasts.apple.com/gb/podcast/neurodiversity-and-accessibility-in-the-wellness/id1455716065?i=1000523251613
Finding Your Voice In Wellness With Carelle Rose – https://podcasts.apple.com/gb/podcast/finding-your-voice-in-wellness-with-carelle-rose/id1455716065?i=1000545145991
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